Martin Slumbers made all the right noises on Donald Trump in St Andrews Euan McLean: .
But when you cut through his "macro environment" chat the message behind his address to assembled press in St Andrews yesterday amounted to a quick footed dance to avoid a fight he doesn't need right now.With The Open booked up until 2020 and St Andrews and either Lytham or Royal St George's likely to take up the two years after that, it would be lunacy for the R to nail their colours to that iconic Turnberry lighthouse until the furore over Trump's campaign has died down.Heck, the guy could be campaigning for his second term in the Whitehouse before Slumbers has to realistically make a call on when the revamped Ailsa will make its return to the Open stage. As scary a thought as fake louis vuitton purses new york that seems.So why would the recently appointed chief executive make a rod for his $3000 louis vuitton shoes own back less than six months into his new role?After two years of relative calm for the R since ripping up their outdated men only membership policy, why blindly blunder into another unwinnable fight against political correctness?Much better to keep their powder dry, steer clear of controversy and wait until the dust has long settled on Trump's outrageous views.To have done anything else would have been as naive as the people who honestly think the R are going to abandon one of the most iconic courses in their portfolio.Turnberry is no great money maker with the lowest average attendance of all the venues but in terms of image and nostalgia, its breathtaking scenery and the great moments that unfolded in the shadow of the lighthouse are integral parts of The Open brand.It's costing Trump the guts of 200 million quid to revamp the place but in terms of Open heritage it's priceless.Throw in the fact they've already spent around on enhancing the on course infrastructure such as laying miles of fibre optic cabling under the turf, and it becomes clear why it would take a lot more than a few egregious rants about Mexican immigrants to force the R to turn their back on the place.(Photo: SNS Group)Anyone who remembers the 2013 Open at Muirfield when then chief louis vuitton shoes yellow executive Peter Dawson comfortably absorbed a barrage of negative questions about louis vuitton keychain amazon single sex membership policies will know the R aren't greatly fazed by what other people think of them.Just as Dawson argued that week at Muirfield, his successor Slumbers alluded to the same message regards Turnberry.It's about the quality of the golf course, not the popularity of those who own it.
Safe to say if Trump was deluded enough to apply to become a member of the R he'd be blackballed before he could get within 100 yards of the clubhouse. The day they invite such a vulgar loudmouth to join their ranks is the same day they induct Barbara Windsor as a female member. It's never going to happen.
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